Midway and Double Fusion strike in-video game ad deal - Instablogs
Midway and Double Fusion strike in-video game ad deal
Krish , Bombay: Feb 24 2006
Made Popular Feb 24 2006
Midway Games Inc. the name behind Mortal Combat amid disappointing fourth quarter result signed a multilayer advertising deal with Double Fusion. In a desperate move to broaden its in-game advertising strategy it will incorporate dynamic real world...
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Tags: Mortal Combat, Xbox 360, Playstation 3, Midway Games
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THQ and Double Fusion to integrate in-game advertising
THQ and Double Fusion to integrate in-game advertising Mar 8 2006
[...Good times rolling for Double Fusion. It’s only the other day Double Fusion clinched a deal with Midway games. And now THQ Inc., the top ten video game publisher which already has a pact with Massive Inc. another in-game ad network, brings in Double...]
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