HarperCollins go it alone with ad supported print book - Instablogs
HarperCollins go it alone with ad supported print book
Krish , Bombay: Feb 8 2006
Made Popular Feb 8 2006
HarperCollins is testing the web business model with Bruce Johnson’s business book ‘Go it alone.’ The book is online here equipped with contextual advertising. Why Bruce Johnson and not Sidney Sheldon? Because the former one is a...
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Tags: harpercollins, harper collins online ad, Business
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